County gets $224K grant to improve traffic safety

The county's roads are about to be a safer place for bicyclists, pedestrians, and child passengers countywide. In September, the Santa Cruz County Health Services Agency was awarded a $224,009 grant from the Office of Traffic Safety to run programs aimed at reducing the number of bicyclists and pedestrians killed and injured, reducing the misuse of child safety restraint systems and increasing booster seat usage. As of this month, that year-long program is well under way. “This injury prevention program supports and protects our most vulnerable road users from risks that can be averted through public education and awareness, and through collaborative efforts with local public safety agencies, schools and other community-based groups,” said Bob Kennedy, public health chief. Health Services will work with the Community Traffic Safety Coalition, Safe Kids Chapter of Santa Cruz County, Ecology Action and local public safety agencies to carry out the programs key elements. Those elements include:
  • Surveying the safety behavior of bicyclists, pedestrians and motorists and child safety seat usage;
  • Hosting bicycle, pedestrian, and child passenger safety education workshops in English and Spanish;
  • Providing 450 helmets and 50 front and rear bicycle lights to those in need;
  • Continuing a bicycle safety public awareness campaign that educates cyclists and motorists about the dangers of traveling through the Mission Street Corridor;
  • Distributing 250 child safety seats through the SEATS for KIDS program;
  • And teaching child passenger safety technician courses, as well as hosting parent presentations, and child safety seat events.
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