Cliff jumping: Why we published the photo


Sentinel photo by Dan Coyro

Today’s print edition of the Sentinel featured a photograph of a young woman jumping off the cliff into the ocean at Lighthouse Point. The photo ran with a story about our annual and glorious late summer warm weather.

I heard from several readers today about our use of the photo. Their point was that by our featuring the dive in such a prominent position, the Sentinel was encouraging unsafe, even illegal, behavior.

One reader cited the Santa Cruz city ordinance, which states that it’s unlawful to jump into the water from a cliff or bridge. He also noted that his son had been severely injured falling from a cliff into the ocean.

Another said that by running the photo we showed “poor judgment” and were condoning jumping off the cliff, when indeed, a misstep or a mistimed jump could result in serious injury or even death.

I’m not surprised by the reactions. In fact, I discussed our use of the image prior to publication with both our photographer and local news editor. Together we decided to run it, for a number of reasons. One stood out to me  — that young people frequently jump into that ocean from that spot. Surfers, for example, use the cliff to get into the lineup every time the surf is good at Steamer Lane.

But there’s another issue here, as well. While we are sensitive to matters such as keeping our kids safe and not provoking illegal activities, the Sentinel is not an arm of the local police or health department. Nor should  any reputable news organization consider itself, or act like it is, part of government or officialdom in any capacity. Our mission is to provide a snapshot of life as it is being lived in our community. Our efficacy at upholding our role as watchdog over government becomes fatally compromised if we begin to make news decisions based only on what government permits.

Let me give another example. For years now, marijuana smokers have gathered by the thousands on the campus of UCSC on April 20 to celebrate their self proclaimed right to toke up in public. They are breaking the law. The university hates the negative image it portrays and law enforcement hardly appreciates coming off as powerless to stop the illegality. Parents are upset that the coverage might encourage their children to start using drugs. Should we cover, and photograph, this news event in spite of this? Yes, of course.

Do we want someone to get hurt jumping off Lighthouse Point? No, no, no. But our deciding to publish a photograph of something that is already and frequently happening is not going to cause someone to make a decision, one way or another – no more than running photos of football players in violent game collisions encourages one participant  to deliberately hurt another player. Far better, I would argue, to hold a light up to reality than just hoping that if we keep what is really happening in the shadows, it somehow isn’t real.

Plus, it’s a great photo that helped tell the story about beautiful late summer days in Santa Cruz.


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About Don Miller

Don Miller is the Editor of the Santa Cruz Sentinel.
This entry was posted in culture, education, Health, Journalism, Local news, Media, Opinion. Bookmark the permalink.
  • http://www.facebook.com/people/Stephen-Hauskins/1410913212 Stephen Hauskins

    Then show people drinking and smoking pot on West Cliff, after all it happens all the time.u00a0 You could also include beach fires on West Cliff, that is illegal.u00a0 Maybe throw in some people sleeping in Lighthouse Field and well as urinating in the bushes.nnYou state that you are not an arm of the local police etc, but you are an arm of society that needs to promote a civil society and make sure that you don’t encourage illegal activity. nnWhy do you have Street Smarts that includes many issues are traffic laws?n

  • Woody

    Those young women have more courage than I have.nGreat picture, Dan

  • Woody

    Those young women have more courage than I have.nGreat picture, Dan

  • Tim Bowden

    Despite any slice-of-life rationale, you went for the shot because it was good and exciting and would draw attention from readers, readers who may remember seeing several stories over the years of drownings along these cliffs. Pretty often we see items in your own paper about rescues off this point. u00a0A work-study vet in our office tried to retrieve a pair of sunglasses in this area one year; he washed up a day or so later.nnGive you another example, this one from your sister publication from over the hill. They led off an entertainment supplement some time back with another glorious photo of one u00a0jumping from a cliff, just like here. The spot they used was well known to locals, as was the history, if you’ve been here for a few seasons. Jumping from the rock in Garden of Eden can have a consequence, as it isn’t the only rock one might encounter in that journey.u00a0nnA couple of folks have slammed into hard ground just under the surface, been carried in great pain up to the Big Trees rail line, then carried to Roaring Camp to be medevacked by chopper over the hill. I wrote to the Merk to tell the author of this fun story about summer in the trees. No reply.nnBreaking the law, especially some idiot attempt to banish a harmless herb, is not the question. It’s people bad hurt, and dying, as a result of idiot behavior, and whatever the job of a news orginazation, I’m guessing it has nothing to do with encouraging idiot behavior.nnYou done bad on this one. Nice picture, though.u00a0

  • Anonymous

    If people look to newspapers for examples of virtuous behavior, we are doomed.nnGreat shot.u00a0 It’s not often I agree with Don Miller, but I do today.nnJust because something is legal, itu00a0 doesn’t make it smart.u00a0 Just because something is illegal, it doesn’t make it automatically dangerous.u00a0 Jumping into the ocean at certain spots is fine.u00a0 The problem is that we have a city that seems half full with people who think they’re smarter than everyone else and they need to take care of everyone else, which leads to being able to tell other people what to do.u00a0 Control freaks, in other words.nnPeople have been jumping off rocks into water longer than there’s been newspapers around.u00a0 People don’t jump off rocks into water because they see pictures of it. nnBack off, nannies.u00a0

  • Jacqualine

    I am a cliff diver and a surfer. Ive done it. Its true. At thisu00a0 very spot. But…on the flip side, I also had to pull a friend lifelessly out of the water after an unsafe split second decision to dive without checking the rocks. He is in a wheelchair to this day. From star athlete validictorian to a wheelchair. Forever.

  • Steve

    Hi Don,nnI understand why you chose to publish the photo, but I disagree with your decision to do it. Yes, Santa Cruz residents are generally aware (or should be) of the risks in jumping off the cliffs at Lighthouse Point. But I think you are ignoring the fact that at this time of the year there are many visitors (including new UCSC students and family members) who are visiting the area and are not aware of the potential hazards to such activity. Seems to me that at the very least your newspaper should have included some sort of disclaimer that the behavior displayed in the photo is not encouraged.

  • Nskooch

    There was a story on 60 minutes not long ago about the number severe injuries nation wide caused by young people jumping off bridges, cliffs etc. that were too high.u00a0 I say featuring it front and center was irresponsible.u00a0 It did not simply cover the news, it made an editorial comment of how great this activity is.u00a0 Poor judgement on your part.

  • http://www.santacruzsentinel.com Santa Cruz Sentinel

    Great discussion of this topic on Facebook:u00a0nhttp://www.facebook.com/l.php?u=http%3A%2F%2Fwww.santacruzlive.com%2Fblogs%2Fdmillereditor%2F2011%2F09%2F20%2Fcliff-jumping-why-we-published-the-photo%2F&h=oAQAKrQ7Q

  • http://www.santacruzlive.com/blogs/online/2011/09/21/sentinels-most-popular-stories-tuesday-sept-2-2011/ Sentinel.com blog » Sentinel’s most popular stories: Tuesday, Sept. 20, 2011

    [...] of the day: Why the Sentinel ran the photo of girls jumping off the cliff, from Editor Don Miller’s blog [...]

  • Johnny at the Harbor

    I can only encourage more Santa Cruzians to jump off a cliff.u00a0 Any cliff.u00a0 There doesn’t need to be water at the bottom.

  • be rad

    Great picture, Dan! Totally agree with you, Don. People will cliffjump this spot whether or not you take a photo of it. Look before you leap and know what you are doing. There are consequences to living.

  • Mrkwoodward

    Seriously? Ok, so a person from out of the area sees the photo and duplicates it, not knowing how its dangerous or frowned upon, and is seriously hurt or worse… Don’t think that may happen? You compared this to a photo of UCSC’s 4:20 smoke in. The MAJOR difference is that story is mostly about how illegal that is and how authorities handle the situation. At the very least, the cliff jumping photo should have had a caption that it is a very dangerous activity.

  • Doug

    You must be kidding.u00a0 Killing oneself gradually (if indeed marijuana could be considered a chronic danger) versus killing oneself upon impact by plunging into the ocean at a determined dangerous site are not comparable.u00a0u00a0 The photo was an unsubtle encouragement to seek not an illegal thrill, but a very dangerous one.u00a0 Likely most adults are sensible enough to never make the jump.u00a0 Juveniles might, not recognizing the risk to life and limb that your rather cavalier attitude completely failed to present.u00a0

  • Tom

    When I saw that photo, my reaction certainly was not to admire a fine photograph or acknowledge a summer activity in Santa Cruz, but to wonder whether that reckless girl cleared the rocks! nnPeople have often been injured on these rocky cliffs. Would you use the same logic to print a photo of a someone who wasu00a0 injured by such unwise behavior?

  • Linda Ponzini

    Don writes “…our deciding to publish a photograph of something that is already and frequently happening is not going to cause someone to make a decision, one way or anotheru00a0u2013″ u00a0 You cannot possibly know this to be true. u00a0You can only hope and pray like crazy that the next person to be injured jumping off a cliff was not influenced in any way whatsoever by your irresponsible decision.

  • Pat Kittle

    While we’re considering the motives for the Sentinel running these photos, how about the obvious one:nnPictures of babes in bikinis sell papers. nnAside from that, risk assessment is what this debate is about.nnIs jumping off a coastal cliff any riskier than surfing Mavericks’ monsters?

  • jumper

    Is this just a bad angle of the photo? It looks like she is headed straight for the rocks ?

  • jumper

    Is this just a bad angle of the photo? It looks like she is headed straight for the rocks ?

  • http://doubting-timus.blogspot.com/ Woesong

    It’s just sickening. Here’s to all those unable tou00a0rationallyu00a0measure the loss of u00a0life against the temporal joy of the jump. This goes for all them as think going for the gusto is the only way to live; it’s a good way to die if your head ain’t screwed on straight.

  • http://pulse.yahoo.com/_O7GJ3ZVBLBEN5OORNYALJ2YT6M Not

    “Our mission is to provide a snapshot of life as it is being lived in our community…”nnIf this is so, why doesn’t/won’t the Sentinel please run articles like this written by one of your former reporters, Ms. Squires,u00a0 which tell us the truth and complete news and facts about crime, violence, and drugs and the ILLEGAL and UNDOCUMENTED perpetrators and ongoing organized, growing, and competing primarily Latino criminal enterprise which is the scourge of the Monterey Bay?nnIs it because it might prove bad for your advertising revenue and not politically correct?nnhttp://www.streetgangs.com/news/060910_police_salvadoran_gang

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